Monday, October 31, 2011

Top Five Tips for Reputation Protection in Business

Many of you have probably already heard about the latest news about big banks "retreating" on controversial debit card fees. Many customers of banks have been left confused as to what is going on, and what to expect in the future. This has lead to people loosing faith in banks. Regardless of the field of business you are in, it is incredibly important for customers to have faith in you, and your product. If you do not have a trustworthy reputation, and customers are constantly unhappy, your business will not grow. According to the laws of supply and demand, the "quantity demanded" of your service or product will reduce, causing your prices to rise. This leads to an overall reduction in your customer base, something I am sure businesses would like to stray from.

If you are unsure as to how to build a loyal customer base, here are the Top Five Tips for Reputation Protection in Business:

Tip 1) Get your message out there: First and foremost, unless people know about your business, in other words, start an advertisement campaign. You can not expect to build a client base.

Tip 2) Be honest: Don't lie to your customers. Loyal customers are gained through building trust. Unless a customer believes in your service, it is unlikely that they will be loyal. You may gain a few customers, but remember, loyalty (repeat customers) are incredibly valuable.

Tip 4) Welcome all comments, both positive and negative: I'm sure many of you have heard the saying "we learn from our mistakes." Along with being true, that saying shows that instead of pushing aside our mistakes, failures, etc. we should instead embrace them, and use them to become a better business, ultimately building a positive reputation.

Tip 5) Communicate: Don't keep your customers in the dark. People just want to know what is going on. If something is going wrong with an order, don't try to hide it, because ultimately it will only be worse for you.

All Delivered is here if you would like assistance in building and protecting your reputation. Your friendly design team are happy to help you design material that is right for your business. We listen to our clients needs and concerns and try our best to live up to their service expectations in not only design, but also our printing and distribution services. If you are wanting to start up a door-to-door delivery campaign, contact us today.

For a free quote from an Account Executive, send us an email, visit our website, or give us a call. Allow us the privilege of helping sculpt your businesses reputation.



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